Livin’ With MB
Livin’ With MB is a lifestyle brand with a strong focus on humor. MB shares funny antics, DIYS, and home decor tips with her followers. She doesn’t take herself too seriously, but wants her brand to have a level of polish that inspires a feeling of trust from people who buy products she recommends.
SCOPE
brand identity design, social media graphics, digital collage
Vibes
funky, retro, bright, sparkles
Photography by Megan Black Photography.
BRAND GOAL
A funky, retro brand that captures MB’s personality and builds a strong brand image.
Design Notes
MB was born into the wrong century. Her style, music taste, everything about her screams 70s disco queen. Her previous logo was already retro, but she lacked a full brand suite to use on her platform. I hooked her up with lots of icons, patterns, graphics, and logos with endless possibilities. My favorite part was creating the digital collages using photos from her branding shoot with our friend Megan Black.
